Relax Wine Bottle Engraving - Houston Engravers

The pandemic has taken a toll on everyone. Mentally, physically, financially… even for a calligraphy & engraving business. It is definitely one of those events that will be remembered by every person alive in 2020. If you view the business aspect from a stoic perspective, it is an event that cannot be avoided and is somewhat neutral. The rate limiting step then becomes how we decide to respond. From a business standpoint, there have been various shifts this year within my engraving and calligraphy business. The time of the drought, as I refer to March & April, was the time that I developed online courses on which I had previously procrastinated and began working on a retainer basis for a few clients. That turned out to be a success from various standpoints and I am grateful that I had the time and drive to make that shift. Once the wine bottle engraving business returned in May and I also decided to refocus on other artistic areas, I had an epiphany. I love my work and that brings me more joy than just about every other thing in life. Period. There is elation in that realization and statement.

The Relax wine bottle above was engraved for a client that had a similar realization in their lives amidst this pandemic. We can bemoan financial woes and acquiesce or we can pivot and redirect that energy to unrealized opportunities. And since we cannot control what is happening around us, let’s redirect, breathe and relax.

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